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Online store

A production e-commerce store wired into the payment, shipping and inventory tools your business already uses. Checkout that converts, an admin your team can run themselves, and the post-purchase email flows that recover carts you would otherwise lose. WooCommerce when volume and budget call for it; fully custom on Next.js when the business has outgrown WooCommerce plugins.

Starting from€2,500
Timeline3–10 weeks depending on scope
How we billOne-time, paid in milestones

Deliverables

What you hold in your hand at the end.

The actual files, accounts, videos, and runbooks you walk away with.

  • 01Figma design for store, checkout, and admin dashboard
  • 02GitHub repository with Stripe account configured and webhook endpoints tested
  • 03Admin dashboard login with staff role provisioning
  • 04Tax and shipping rules documented in your system, in your language
  • 05Abandoned-cart email templates set up in your email provider
  • 06PCI-compliance documented (Stripe handles cards; you don't store them)
  • 07Order-management playbook end-to-end

What's included

The work itself.

In-scope activities. Everything here is part of the quoted price. No line-item surprises.

  • Product catalogue: images, variants (size, colour), and inventory tracking
  • Connected to your own payment accounts: Stripe and local methods (Borica, Revolut, ePay, cash on delivery)
  • Connected to your own courier contracts: Speedy, Econt, DHL, with auto-generated shipping labels
  • Order-management dashboard for staff: no system administrator needed
  • Shipping rules, tax configuration, invoice PDFs with correct VAT
  • Abandoned-cart emails and basic lifecycle automations

Price tiers

How price and timeline scale.

Same shape of work at every tier. The higher the tier, the more it covers. We agree the right tier on the call.


Add-ons

Extras you can roll into the build.

One-off fees. Add any, all, or none. The calculator shows the running total and you can share a link to your exact configuration.

  • Copywriting (EN)
    Up to ~5 pages
    +€250
  • SEO foundation
    Audit · meta · schema · sitemap
    +€250
  • Analytics setup
    GA4 · conversions · dashboards
    +€200
  • Email automations
    Welcome · transactional · drip
    +€200
  • Migration from existing site
    Content · URLs · redirects
    +€500
  • AI chatbot: one-off integration
    Ongoing fee is separate
    +€500
  • Accessibility audit (WCAG)
    Contrast · keyboard · screen-reader · fixes list
    +€300

Not in scope

What this service doesn't include.

Said up front, so nothing surprises anyone at invoice time. Most of these can be scoped in separately. Say the word.

  • Product photography and copywriting (available as add-on)

  • Multi-warehouse ERP sync unless scoped as Custom+

  • Marketplace seller dashboards (B2C only, unless scoped as Custom+)


Who this is for

Typical situations that fit.

  • Case 01

    Product brand replacing a plugin-heavy WooCommerce site

  • Case 02

    Retailer launching online for the first time

  • Case 03

    DTC startup moving off Shopify to reduce per-order fees


Common questions

Things clients actually ask.

Can you handle VAT and invoicing for EU customers?

Yes. We configure Stripe Tax for automatic VAT handling and wire invoicing into a tool you already use (MoneyBird, SuperFaktura, etc.).

What about Bulgarian payments: Borica, Revolut, ePay?

Available in every store we ship in Bulgaria: Borica, ePay and Revolut can run alongside Stripe so customers pick their preferred method.

Can I migrate from Shopify or another WooCommerce shop?

Yes, with the migration add-on. We export products, customers, and orders, import them correctly, and set up redirects so existing URLs don't break.


Pairs with

Services we tend to ship together.


Want this scoped for your business?

30 minutes, no slide deck. We ask the questions that decide whether the engagement fits, and by end of day you have a written summary and an indicative price. The fixed price comes with the written scope after discovery.